Big Data Ingestion: Why it matters for your business?

The future is data-driven!

So far, businesses and other organizations have been using traditional methods such as simple statistics, trial & error, improvisations, etc to manage several aspects of their operations. For example, introducing a new product offer, hiring a new employee, resource management, etc involves a series of brute force and trial & errors before the company decides on what is the best for them. This is evidently time-consuming as well as it doesn’t assure any guaranteed results. However, the advancements in machine learning, big data analytics are changing the game here. New tools and technologies can enable businesses to make informed decisions by leveraging the intelligent insights generated from the data available to them.

All hail data!

Businesses need data to understand their customers’ needs, behaviors, market trends, sales projections, etc and formulate plans and strategies based on it. In this age of Big Data, companies and organizations are engulfed in a flood of data. The data has been flooding at an unprecedented rate in recent years. All of that data indeed represents a great opportunity, but it also presents a challenge — How to store and process this big data for running analytics and other operations.

The challenge,

Harnessing the data is not an easy task, especially for big data. A typical business or an organization will have several data sources such as sales records, purchase orders, customer data, etc. The picture below depicts a rough idea of how scattered is the data for a business. The challenge is to consolidate all these data together, bring it under one umbrella so that analytics engines can access it, analyze it and deduct actionable insights from it.

Choosing the Right Data Ingestion Tool

Choosing the right tool is not an easy task. To achieve efficiency and make the most out of big data, companies need the right set of data ingestion tools. There are some aspects to check before choosing the data ingestion tool. Before choosing a data ingestion tool it’s important to see if it integrates well into your company’s existing system. Data ingestion tools should be easy to manage and customizable to needs. A person with not much hands-on coding experience should be able to manage the tool. Apart from that the data pipeline should be fast and should have an effective data cleansing system. Start-ups and smaller companies can look into open-source tools since it allows a high degree of customization and allows custom plugins as per the needs.

An ideal data ingestion tool should have the following features

Dataflow Visualization: It allows users to visualize dataflow. A simple drag-and-drop interface makes it possible to visualize complex data. It helps to find an effective way to simplify the data.

Apache NIFI

Apache NIFI is a data ingestion tool written in Java. The tool supports scalable directed graphs of data routing, transformation, and system mediation logic. It offers low latency vs high throughput, good loss tolerant vs guaranteed delivery and dynamic prioritization. NIFI also comes with some high-level capabilities such as Data Provenance, Seamless experience between design, Web-based user interface, SSL, SSH, HTTPS, encrypted content, pluggable role-based authentication/authorization, feedback, and monitoring, etc. It is also highly configurable.


Gobblin is another data ingestion tool by LinkedIn. It is open source and has a flexible framework that ingests data into Hadoop from different sources such as databases, rest APIs, FTP/SFTP servers, filers, etc. The advantage of Gobblin is that it can run in standalone mode or distributed mode on the cluster. With the extensible framework, it can handle ETL, task partitioning, error handling, state management, data quality checking, data publishing, and job scheduling equally well. This, combined with other features such as auto scalability, fault tolerance, data quality assurance, extensibility make Gobblin a preferred data ingestion tool.

Apache Flume

Apache Flume is a distributed yet reliable service for collecting, aggregating and moving large amounts of log data. The plus point of Flume is that it has a simple and flexible architecture. Flume also uses a simple extensible data model that allows for an online analytic application. It is robust and fault-tolerant with tunable reliability mechanisms and many failovers and recovery mechanisms.


Wavefront is another popular data ingestion tool used widely by companies all over the globe. It is a very powerful tool that makes data analytics very easy. It is a hosted platform for ingesting, storing, visualizing and alerting on metric data. Wavefront can ingest millions of data points per second. Leveraging an intuitive query language, you can manipulate data in real-time and deliver actionable insights. Wavefront is based on a stream processing approach that allows users to manipulate metric data with unparalleled power. There are over 200+ pre-built integrations and dashboards that make it easy to ingest and visualize performance data (metrics, histograms, traces) from every corner of a multi-cloud estate.

Amazon Kinesis

Amazon Kinesis is an Amazon Web Service (AWS) product capable of processing big data in real-time. It’s a fully managed cloud-based service for real-time data processing over large, distributed data streams. Kinesis is capable of processing hundreds of terabytes per hour from large volumes of data from sources like website clickstreams, financial transactions, operating logs, and social media feed. It’s particularly helpful if your company deals with web applications, mobile devices, wearables, industrial sensors, and many software applications and services since these generate staggering amounts of streaming data — sometimes TBs per hour. Kinesis allows this data to be collected, stored, and processed continuously.



Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Accubits Technologies Inc

Accubits Technologies Inc


Accubits Technologies is an enterprise solutions development company focusing on AI and Blockchain technologies, based in Virginia, USA.